Ads that book customers, not just clicks.
We run your Meta, Google and TikTok ads, build the page every ad points to, and make sure each lead hears back in minutes. Every month you see exactly what a customer cost you.
- Published pricing
- Ad spend at cost
- You own every account
- Month to month
- Video made in-house
Most ad money leaks after the click.
Rocky Dog Growth is a paid ads agency for local businesses. We manage Meta, Google and TikTok campaigns and fix the steps after the click, the landing page and the lead follow-up, so ad spend turns into booked customers.
- The ad sends people to your homepage. Visitors land on a menu of options instead of one offer and one button, and leave.
- Nobody answers fast enough. A lead that waits an hour has usually called a competitor. Most never get a second follow-up at all.
- Nobody knows which ads made money. Without tracking, budget goes to the ads with cheap clicks rather than the ads that bring in customers.
Everything between an ad and a booked customer.
Ad management
Meta (Facebook and Instagram), Google Search and TikTok. Targeting, budgets, creative testing and weekly optimization, with budget moved toward whatever is booking customers.
Landing pages and funnels
One focused page per offer: one message, one button, fast on a phone. We A/B test headlines and offers so the same ad spend brings in more leads.
Speed-to-lead follow-up
An instant text and email reply to every new lead, reminders until they book, and a simple pipeline so you can see who still needs a call.
Video ad creative
Short, scroll-stopping video shot and edited by our sister company, Rocky Dog Studios, a Los Angeles video production studio. An ad is only as good as the creative in it.
Built for local businesses that sell a service:
- Home services & contractors
- Med spas & clinics
- Dentists
- Restaurants
- Gyms & studios
- Real estate
- Law firms
One page. The numbers that matter.
No 40-slide decks full of impressions. Every month you get a one-page report that starts with what a lead and a customer cost you, then what we tested and what changes next.
- Cost per booked customer, up top. The number that tells you if ads are paying off.
- Split by platform. See which of Meta, Google and TikTok earns its budget.
- Plain-English next steps. What we tested, what won, and where the budget goes next month.
Example Home Services Co.
September · Meta + Google- Ad spend
- $3,000
- Leads
- 86 ▲ 23% vs Aug
- Cost per lead
- $34.88 ▼ $9 vs Aug
- Cost per customer
- $143 21 booked
Leads by week
By platform
| Platform | Spend | Leads | CPL | Booked |
|---|---|---|---|---|
| Meta | $1,800 | 58 | $31 | 13 |
| $1,200 | 28 | $43 | 8 | |
| Total | $3,000 | 86 | $35 | 21 |
What we tested
- Before/after video vs. photo ads: video won, 38% cheaper leads
- "Free estimate" vs. "$50 off" headline on the landing page
Next month
- Move $300 from Google to the winning Meta video
- Add a missed-call text-back so after-hours leads get a reply
Example report with made-up numbers, to show the format. Not a client result.
From audit to live ads in about three weeks.
- Day 1
Free audit
We review your current ads, website and lead follow-up, show you where money is leaking, and recommend a starting budget.
- Weeks 1–2
Setup
Ad accounts, pixel, conversion tracking, a landing page and your follow-up messages, built and tested before a dollar is spent.
- Week 3
Launch and test
Campaigns go live with several creatives and audiences, so we learn quickly which ones bring in customers.
- Every month
Report and scale
A plain report: spend, leads, cost per lead, booked customers. Budget goes behind what works and what doesn't gets cut.
What would a few more customers a month be worth?
Put in your own numbers. If the answer is well above what ads and management cost, ads are worth testing. If it isn't, we'll tell you that in the audit.
Published pricing. No markup on ad spend.
You pay the ad platforms directly at cost, plus our fee. No long contracts.
- Setupone time, per ad platform
- $500
- Ad account and pixel setup, conversion tracking, launch campaigns and first creatives.
- Ads managementmonthly, per platform
- 15%of ad spend · $750 minimum
- Weekly optimization and testing, a monthly results report, budget moved to what's working.
- Ad spendprepaid to the platforms
- At cost
- Every dollar visible in your own account. Change the budget any month.
Example: $3,000 a month on Meta. 15% is $450, so the $750 minimum applies. Your first month is $500 setup + $750 management + $3,000 to Meta. At $8,000 a month in spend, management is $1,200. Landing pages, follow-up and video are quoted with your plan, and the free audit includes a recommended budget.
Your clients want ads. We'll run them.
For marketing, creative and web agencies that want to offer paid ads without hiring a media buyer. We work behind your brand, or alongside you, and you keep the client.
- White-label ads management
Meta, Google and TikTok run by us, with reports in your name.
- Landing pages and follow-up
The page, the tracking and the instant lead replies behind every campaign.
- Video ad creative
Shot and edited in Los Angeles by Rocky Dog Studios, for your clients' ads.
- You keep the relationship
We never contact your clients directly unless you ask. Partner pricing is set per agency.
No lock-in. No black box.
- Your accounts stay yours. Ad accounts, pixels, pages and data are in your name. Leave any time and keep everything.
- Month to month after setup. We keep clients by getting results, not with contracts.
- Customers, not vanity numbers. Reports lead with cost per lead and booked customers, not impressions.
- Honest audits. If ads aren't a good fit for your business right now, we'll say so.
Paid ads, answered.
Something else? Email jessie@rockydogstudios.com.
How much does Rocky Dog Growth cost?
$500 one-time setup per ad platform, then 15% of monthly ad spend per platform with a $750 monthly minimum. Ad spend is paid at cost, straight to the platforms. Landing pages, follow-up and video are quoted separately.
How much should a local business spend on ads?
Most local businesses start between $1,500 and $5,000 a month in ad spend. The right number depends on your market and what a customer is worth to you. The free audit includes a recommended budget.
How long until ads bring in customers?
Campaigns usually go live about three weeks after you sign up. The first month is mostly testing. Most businesses can judge cost per lead within 30 to 60 days and cost per booked customer within about 90 days.
Should I advertise on Facebook, Google or TikTok?
Google is best when people already search for what you sell, like a plumber or a dentist. Meta (Facebook and Instagram) is best for creating demand with video and offers. TikTok suits younger audiences and businesses with strong visual content. Most local businesses start with one platform and add a second once the first is profitable.
Do I own my ad accounts?
Yes. Your ad accounts, pixels, pages and data stay in your name. If you leave, you keep everything.
Is there a long-term contract?
No. After setup, plans run month to month.
What do I see in the monthly report?
Spend, leads, cost per lead and booked customers per platform, what was tested, and what changes next month.
How is Rocky Dog Growth different from Rocky Dog Studios?
Rocky Dog Studios is a video production company in Los Angeles. Rocky Dog Growth runs the ads and the system that turns them into customers. You can hire either one, or both together.
Do you work with other agencies?
Yes. We run paid ads, landing pages, lead follow-up and video ad creative white-label for marketing, creative and web agencies. Reports carry your brand, you keep the client relationship, and partner pricing is set per agency.
Find out where your ad money is leaking.
A free, no-pressure audit of your ads, landing page and follow-up, with a recommended budget. You keep the recommendations either way.
Get my free audit